SUCCESS

Successful business communication is based on binding rules. Creativity is not what is required here, neither in verbal expression nor in visual design. Instead, it is a matter of consistent standardization and reduction to the essential, namely adhering to the seven areas of standardization in HICHERT®SUCCESS:

SAY: Focus on your message
UNIFY: Use standardized design rules
CONDENSE: Provide high information density
CHECK: Ensure the quality of the content and form
ENABLE: Implement your concept in a consistent manner
SIMPLIFY: Simplify all visualizations
STRUCTURE: Give contents a logical structure

You will find extensive information and examples here: www.success.hichert.com

Eingestellt am: 20.03.2021 von: Stephan Mayer.